ASP.NET A/B Split Testing

Question

Does anyone know of any good resources (books, articles, existing software, etc...) for learning how to implement A/B split testing in ASP.NET?

Answer 1

Google website optimizer?

http://www.google.com/websiteoptimizer/b/index.html

http://www.google.com/support/websiteoptimizer/bin/topic.py?hl=en&topic=14309

http://www.google.com/support/websiteoptimizer/bin/answer.py?hl=en&answer=71976

Answer 2

I have just written a short article describing a technique for doing splite testing in ASP.Net MVC. You can check it out here

It will not take much work to make it work with traditional asp.net.

Thanks

Guido