Setup and Deployment project with custom action doesn't install service

Question

I've created a windows service and a setup and deployment project that I want to use to install the service. I have followed the walkthrough on the MSDN as closely as possible. I've created a custom action for install/commit/rollback/uninstall of type "primary output from ProjectName (Release Any CPU)".

When I install the app, it runs fine and the eventlog says that it installed but it's still not visible in the services mmc.

The settings I've made are:

• MyProgramInstaller.cs

  • Service Process Installer
    • Account: LocalSystem
  • Service Installer
    • Description: Filled In
    • DisplayName: "My Program"
    • ServiceName: "MyProgram"
    • StartType: Automatic

• MyProgram.cs

  • Cosntructor:

  this.ServiceName = "MyProgram"; this.CanStop = true; this.AutoLog = true; this.CanPauseAndContinue = true; this.AutoLog = true; this.EventLog.Log = "Application"; this.EventLog.Source = "MyProgram";

  • Main()

  ServiceBase.Run(new MyProgram());

Is there anything I'm missing?

edit I should note that I can successfully install it via installutil.