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144

answers:

4

As per an example URL shortened here:

http://goo.gl/info/kW1c#week

What is the displayed 2D barcode for (copied here):

alt text

+1  A: 

Takes you to the webpage of the shortened URL (usually for mobile devices that can read a QR code).

kchau
Dude, one day I'll have enough $ to get a cell phone contract, until then nothing like that on my pre-pay'd.
Xepoch
+5  A: 

It's actually a 2D barcode, and it is a QR code. It is meant to print on stickers and what not to read with your cell phone camera.

http://en.wikipedia.org/wiki/QR_Code

Brad
Am I that far behind the times? No doubt it represents the URL, BUT people are rushed that much to take pictures and then use an app to decode to go to a URL?
Xepoch
@Xepoch: Haven't done it myself, but sounds easier that typing it in. A half-dozen taps, maybe, versus a dozen just to type in a tinyurl.
Michael Petrotta
I've started seeing them in ads and what not printed in newspapers and magazines. I don't know if they are working for anyone, but if you've got the space and an audience that uses smart phones, it can't hurt. We just used it on a poster for a campus radio station: http://www.augustana.edu/users/bradisbell/WAUGPosterFall2010_small.jpg
Brad
+1  A: 

Quick answer: printing these barcodes on a webpage is a common way to let people visit/bookmark that page from their phone (using the phone's camera and barcode reader function).

It is important to understand a barcode is a piece of text data, and not an instruction. For example, the above bar code contains the text "http://goo.gl/info/kW1c".

It is the application reading the barcode which interprets it as an instruction. The data is read by a barcode reading application (for example, on a smart phone), and then an appropriate action is typically launched depending on the type of data. For example, if the text starts with "http://" a browser may be launched with that URL. If the data starts with "phone:" the phone application may be launch with that number.

Vineet Manohar
+1  A: 

bonus: to get a QR code for a goo.gl URL - append .qr :

http://goo.gl/kW1c.qr

Joel Byrnes