As per an example URL shortened here:
What is the displayed 2D barcode for (copied here):
As per an example URL shortened here:
What is the displayed 2D barcode for (copied here):
Takes you to the webpage of the shortened URL (usually for mobile devices that can read a QR code).
It's actually a 2D barcode, and it is a QR code. It is meant to print on stickers and what not to read with your cell phone camera.
Quick answer: printing these barcodes on a webpage is a common way to let people visit/bookmark that page from their phone (using the phone's camera and barcode reader function).
It is important to understand a barcode is a piece of text data, and not an instruction. For example, the above bar code contains the text "http://goo.gl/info/kW1c".
It is the application reading the barcode which interprets it as an instruction. The data is read by a barcode reading application (for example, on a smart phone), and then an appropriate action is typically launched depending on the type of data. For example, if the text starts with "http://" a browser may be launched with that URL. If the data starts with "phone:" the phone application may be launch with that number.