Blogspot add image in side panel with link

Question

I have a blog in blogspot and I would like to add in my right panel an image with a link. When the visitor clicks on it it will open that link.

For example, let say I add the logo of "NYTimes" and the user clicks on it and the nytimes page opens.

Edit: I tried the Gadget Add JavaScript/Html code and I put this

   <a href="www.nytimes.com" >
   <img src="logo.png" height="15" width="80" />
   </a>

but it try to link to myblogXXX.blogspot.com/www.nytimes.com Thanks