The built-in barcode scanner application on Android (based, I think, on zxing) reads QR Codes and launches that data into an application based on the leading text. For example, "BEGIN:VCAL" might launch a calendar application; "http:" might launch a browser.
How can I "register" my application so the OS (or the Barcode application) will call it for a specific type (i.e. leading characters) of QR Code text?