Essentially I would like to specify an element to be ignored by search engines. If I reference pornography from an academic standpoint, I don't want Google to list my site under porn searches, for instance, but would like it to index the rest of the page.
Is this possible? I'm sure I have come across a method of including meta data into one's html to achieve this.
I have tried to find this on the web, but have been unsuccessful. I can't make sense of this page, since I don't know if because it's a draft specification it is not recognised by crawl bots.