They use a custom cell to achieve this. This custom cell has the picture-like control on the left and mimics a table cell next to it. It's not something that comes out of the box.
You can't set the x co-ordinate of a cell either, you can set the indendation on the other hand.
Edit: come to think about it, they probably use a custom table header instead of a custom cell. You certainly will find the headerfooter sample on developer.apple.com helpful.
Link: http://devworld.apple.com/iphone/library/samplecode/HeaderFooter/index.html