@Greg - While your answer was first and 'Require SSL on the application' is correct, I was looking for the specific way to do that in IIS.
@Duncan - Thanks for following up with the details. That made it super easy and was what I was looking for. I was pretty close in my digging in IIS but I was working locally and everything under 'Secure communications' was greyed out and also had me thinking it was specific to client certificates. Your answer prompted me to go to a real server and find the options available.
@dagorym - Yes, that was what I was looking to do but needed a little guidance on how to do it in IIS (if it could be done).
@all - This is actually my first post here and only got access this morning so I may or may not have followed protocol. I'll get better as I spend more time here. Thanks for your patience.
Matt