Here's the scenario I'm imagining.
Simple blog, users typically post comments in a comments form at the bottom of each blog article. Instead of that, using the Twitter API, pull tweets based on a hashtag. Base the hashtag on the article id (i.e. #site10201) where site is a prefix and the number is the article id.
Then provide a link to post a tweet using the hashtag., which would then get picked up in your twitter api pull.
I'm imagining horrible spam issues, but other than that, bad idea?