If I have a commercial site belonging to a Japanese company which will use Katakana or Kanji (non ASCII characters) for the keyword they wish to obtain good search results in google, does it still matter to put the closest english word on the site DNS Name?
like:
if the search word is "homepage" in Katakana: ホームページ
Will the the DNS name have an impact on the results?
Is it better, does it have any effect having a DNS Name which includes "homepage"?
Thanks, Ric
DNS international domains are translated to unreadable ascii, so I guess it doesn't make sense to use it for SEO.
What name will bring higher hit counts is kind of an art, not a science. Since the IDN (International Domain Names) support is still weak in a lot of tools I would think that a Japanese DNS name would bring less hits than an English one.
On another side, in my experience the content and proper tagging of the content is way-way more important than the domain name itself to attract traffic.
I think English language url is best and your non english keywords are important then use them in title or description tag.